About Us Page Generator
Write a warm, professional About Us page in seconds. Choose your business type and tone, add your story, mission, values and numbers, and shuffle the wording until it sounds like you.
Tell us about your brand
Your page updates as you type. Answers are saved in this browser only.
Copy
Download
Edit mode — click anywhere in the text to change it. Press Edit again when you're done.
How to Write an About Us Page
Your About page is often one of the most-visited pages on a site. A good one builds trust, tells your story and gives visitors a reason to stay.
Add your basics
Enter your name and website, then choose your business type and tone of voice.
Describe what you do
Say what you offer, who it’s for, where you’re based and when you started.
Add your story and proof
Write a few lines about how you began, then add your mission, values, numbers and reasons to choose you.
Shuffle, edit and publish
Click New wording until it sounds like you, edit any line, then copy it with the schema markup.
Input
5 quick sections
Preview
Live as you type
Tones
4 tones of voice
Variations
New wording in one click
Types
7 business types
SEO
Schema + meta description
Privacy
Nothing uploaded
Price
100% free
About Us Page Generator Features
Everything you need for an About page that people actually read.
Four tones of voice
Friendly, professional, bold or short and simple — pick the one that matches your brand.
New wording in one click
Click New wording for a fresh version of your intro, story and closing until it sounds right.
Company or personal brand
Choose “Personal brand” and the page switches to “I” and “me”, with an About Me title.
Story, mission & vision
Use your own story or let the generator write one from your founding year, founder and location.
Values, numbers & proof
Add values, milestones and reasons to choose you — the details that make visitors trust you.
Contact & social links
End with a clear call to action, your email or contact page, and links to your social profiles.
Schema markup & meta description
Get AboutPage JSON-LD and a suggested meta description to help your About page rank.
Copy or download
Formatted text, HTML, Markdown or plain text — or .html, Word, .md, .txt and PDF.
Private by design
Runs in your browser; your answers stay on your device.
What to Include on Your About Page
The sections this generator builds — and why each one matters.
| Section | What it says | Why it works |
|---|---|---|
| Introduction | Who you are and what you offer | Answers the visitor’s first question in one sentence |
| Our story | How and why you started | People remember stories, not slogans |
| Mission & vision | What you’re working towards | Shows purpose beyond selling |
| What we offer | Your main products or services | Helps visitors find what they came for |
| Values | What you stand for | Attracts customers who share them |
| Numbers | Users, years, countries, reviews | Specific proof builds trust fast |
| Why choose us | What makes you different | Turns readers into customers |
| Get in touch | Email, contact page and socials | Gives a clear next step |
How to Add It to Your Website
Copy your about us and publish it in a couple of minutes on any platform.
WordPress
- Go to Pages → Add New and name it “About Us”.
- Click Copy here and paste into the editor — headings and links stay formatted.
- Publish, then add the page to your footer menu under Appearance → Menus (or the Site Editor).
Blogger
- Open Pages → New page and title it “About Us”.
- Switch to HTML view, then paste the code from the HTML tab.
- Publish and add the link to your footer with a Pages or Link List gadget.
Shopify
- Go to Online Store → Pages → Add page.
- Click the <> (Show HTML) button and paste the HTML code.
- Save, then add it to your footer under Online Store → Navigation.
Wix
- Add a new page from the Pages panel.
- Add a Text box and paste the copied text — or use an Embed HTML element for the code.
- Link the page from your site footer and publish.
Squarespace
- Create a page under Pages → Footer or Not linked.
- Add a Text block and paste, or a Code block for the HTML.
- Save and link it from your footer.
Any HTML site
- Download the .html file, or copy the code from the HTML tab.
- Paste it into your page template, or upload it as
/about-us.html. - Link to it from the footer of every page.
Who Uses This About Us Generator?
Any brand that wants a clear, trustworthy About page.
Startups
Explain what you do and why it matters.
Bloggers
Introduce yourself and your niche.
Online stores
Tell the story behind your products.
Freelancers & creators
A personal About Me page that wins clients.
Agencies
Show your experience and approach.
Non-profits
Share your mission and impact.
Apps & SaaS
Put a human face on your product.
AdSense applicants
A real About page is part of a trustworthy site.
Tips for a Great About Page
- Lead with the visitor. Say who you help and how in the first sentence.
- Be specific. “Used in 150+ countries” beats “loved worldwide”.
- Add a real photo. A picture of you or your team makes the page human.
- Tell a short story. Why did you start? What problem annoyed you?
- End with a next step. Link to your contact page, products or newsletter.
- Add the schema. Paste the JSON-LD into your page’s head so search engines understand who you are.
Private by Design
Everything happens in your browser. Your answers are never sent to Toolszu or anyone else — we simply save them in your browser’s own storage so you can come back and update your page later.
Your business name, website, email and similar details are shared between our six legal and business page generators on this device, so you only type them once. Use Clear form at any time to remove your answers.
Frequently Asked Questions
Answers about writing an About Us page that builds trust.
A short introduction to who you are and what you offer, your story, your mission and values, proof such as numbers or milestones, what makes you different and a clear way to get in touch. This generator builds all of these sections.
Most good About pages are 300–800 words — long enough to tell your story and build trust, short enough to read in a couple of minutes. Add or remove sections to fit.
Yes. Choose “Personal brand” as the business type and the page uses “I” and “me”, with the title About Me and your name in the sign-off.
It rewrites your introduction, story and closing using different sentences, while keeping all your details. Click it as many times as you like until the wording sounds like you.
No. Leave “How did it start?” empty and the generator writes a short story from your founding year, founder and location. Your own story will always be more memorable, though.
The AboutPage JSON-LD tells search engines about your organisation or you — your name, website, founder, founding date and social profiles. Paste it into the head of your About page.
Google wants sites that are trustworthy and easy to navigate. A real About page, together with a contact page and a privacy policy, helps visitors and reviewers understand who runs the site.
Yes, it is completely free with no sign-up and no attribution required.
Yes. Click Edit to change any sentence in the preview, or copy it and edit in your website editor. You can also download it as a Word file.
Only in your browser on this device, so you can come back and update your page. Nothing is uploaded.
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Write Your About Us Page Now
Add a few details and get a polished About page in seconds. Free, private and no sign-up.
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